With access to Ad Dynamics’ complete database and advance Business Intelligence toolset, our Research Team provides our clients periodic research
Perspective™,
Research Notes and
Points of View, such as:
- Annual Black Friday analysis
- Holiday shopping season
- Emerging trends in the promotional landscape
- Super Bowl
- Analysis of print vs. online retail promotional advertising
In addition, we assist clients with more tactical and focused project-driven studies that span an array of important issues, such as:
- Impact of FSI overlays on Perceived Price and Net Pricing
- Analysis of online couponing
- Troubleshooting difficult to explain market trends
- Market and competitive analysis
- Category reviews
- Unexplained sales velocity changes (spikes or dips)
- Promoted price effectiveness and price trending
These services include outsourced monthly and/or quarterly client-directed analyses utilizing Ad Dynamics’ high-quality granular data, dedicated research analysts and sophisticated Business Intelligence toolsets.
In addition, our clients benefit from our thought leadership resources, including our Ad Dynamics Perspectives™, Research Notes and Point of View.
Contact us to discuss how we can partner with you to help solve the business issues you face.